Tuesday, 21 February 2012

Consumer Health in Uruguay | Consumer Health Industry | ReportsnReports

The consumer health industry in Uruguay is comprised of 70 companies, domestic, regional and international, competing to increase their respective market shares, although no single entity has been able to expand to double figures prior to or throughout the review period. Companies have followed very different strategies and among the top five, domestic Spefar and international Bayer have wide portfolios stretching over several categories, while international players Boehringer Ingelheim and Roche and domestic player Instituto Botánico La Selva were successful in concentrating their presence to just a couple of categories. Overall market share variations remained marginal in 2011.

Pharmacies and parapharmacies characterise sales
The government’s efforts, put into action by the Ministerio de Salud Pública and explicitly endorsed by most pharmaceutical companies requesting consumers to obtain their medicines through legally established channels combined with tighter controls of informal sales, have proven successful and pharmacies and parapharmacies sales combined accounted for the vast majority in 2011.

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Consumer health Market



Our market research reports answer questions such as:
What is the market size of Consumer Health in Uruguay?
What are the major brands in Uruguay?
What are the main trends in OTC Healthcare?

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Major points covered in Table of Contents of this report include:
EXECUTIVE SUMMARY
KEY TRENDS AND DEVELOPMENTS
MARKET INDICATORS
MARKET DATA
Lazar SA in Consumer Health (Uruguay)
STRATEGIC DIRECTION
PRODUCTION
Business Trends in Glucose Testing
Technology Trends

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Report Details :
Published:  February 2012
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Price:           Single User License – US $ 2400

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