The consumer health industry in Uruguay is comprised of 70
companies, domestic, regional and international, competing to increase their
respective market shares, although no single entity has been able to expand to
double figures prior to or throughout the review period. Companies have
followed very different strategies and among the top five, domestic Spefar and
international Bayer have wide portfolios stretching over several categories,
while international players Boehringer Ingelheim and Roche and domestic player
Instituto Botánico La Selva were successful in concentrating their presence to
just a couple of categories. Overall market share variations remained marginal
in 2011.
Pharmacies and
parapharmacies characterise sales
The government’s efforts, put into action by the Ministerio
de Salud Pública and explicitly endorsed by most pharmaceutical companies
requesting consumers to obtain their medicines through legally established
channels combined with tighter controls of informal sales, have proven
successful and pharmacies and parapharmacies sales combined accounted for the
vast majority in 2011.
Request a Sample for
or Inquire before buying the report@
Consumer
health Market

Our market research reports answer
questions such as:
What is
the market size of Consumer Health in Uruguay?
What are
the major brands in Uruguay?
What are
the main trends in OTC Healthcare?
Why buy this report?
Gain
competitive intelligence about market leaders
Track
key industry trends, opportunities and threats
Inform
your marketing, brand, strategy and market development, sales and supply
functions
Major points covered in Table of
Contents of this report include:
EXECUTIVE SUMMARY
KEY TRENDS AND DEVELOPMENTS
MARKET INDICATORS
MARKET DATA
Lazar SA in Consumer Health (Uruguay)
STRATEGIC DIRECTION
PRODUCTION
STRATEGIC DIRECTION
PRODUCTION
Business Trends in Glucose Testing
Technology Trends
Explore Comprehensive list of more
than Tables & Figures available in the report @ http://www.reportsnreports.com/reports/147988-consumer-health-in-uruguay.html
Report Details :
Published: February 2012
Published: February 2012
No. of
Pages:
Price: Single User License – US $ 2400
So informative and comprehensive post.
ReplyDeleteConsumer Health industry