China Cosmetics Market Report, 2010-2011 | ReportsnReports

In 2010, Chinese skincare market size reached RMB64.2 billion, turning into the largest cosmetics market segment. In the same year, retail sales of top ten skincare brands accounted for 38% of the entire skincare market, of which, 80% were foreign brands, while domestic brands merely referred to Chcedo and Herborist. Since 2012, China has cut import tariffs for imported skincare products, which favors multinational cosmetics manufacturers.

In 2010, Maybelline enjoyed a 10.8% share of Chinese make-up market, a drop from 20% in 2006, mainly because China’s local cosmetics brands such as Carslan and Mao Geping have been to some extent competitive with consistent innovation in product, packaging, etc.

As an emerging market segment in recent years, men’s skincare market in China reached RMB4 billion in 2010, with industry growth rate at 40% or so, far higher than that of women’s.

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China Cosmetics Market

 

China Cosmetics Market Report, 2010-2011 by ResearchInChina mainly covers the following s:

• Industry Research: primarily includes scale, competition pattern & features, import & export of China cosmetics industry.
• Channel Analysis：chiefly studies development status, characteristics and trends of department store channel, supermarket, specialty store, online, direct selling, etc.
• Market Segment: covers market status & size, competition features, key players and development trends of five market segments, i.e. skin care, make-ups, perfume, men’s cosmetics as well as cosmeceuticals.
• Major Companies:? research on 19 major cosmetics enterprises in the Chinese market, such as L'Oréal and Shanghai Jahwa.
• As the world’s largest cosmetics corporation, L'Oréal realized sales of €19.5 billion in 2010, with 23 international brands outnumbering €50 million. In November 2011, it invested RMB200 million for construction expansion of Tianmei Plant in Yichang city, China, which will achieve capacity of 250 million pieces per year by then to become L'Oréal’s largest make-up production base in Asia.

Major points covered in Table of Contents of this report include:

Overview

 Industry Status

Channel Analysis

Market Segments

Other Emerging Market Segments

Multinational Companies

Chinese Companies

Explore Comprehensive list of more than Tables & Figures available in the report @ http://www.reportsnreports.com/reports/146691-china-cosmetics-market-report-2010-2011.html

Report Details :
Published:  February 2012

No. of Pages:  

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